Branding Process
How do we get results
01
Strategy
A distinctive identity is pointless without a watertight strategy. We know just how competitive the web3 space is with new projects popping up daily. As a result, it’s crucial you set yourself apart by crafting a unique narrative or particular angle to enter the market.
Whether held remotely or at our Manchester office, our brand workshops are a great way to help unpick your ‘why’. We’ll carry out a few exercises to help determine your vision and values, and we’ll also analyse your competitors to work out how best to position your brand in this new, emerging market. Our team will work out what sets you apart in the noisy web3 space and simmer it down into a tagline for your brand to live by.
02
Design
There’s more to brand design than bright colours and pretty shapes. The best identities create perceptions, stir up emotions and foster feelings. It’s about your logo, token icon, typeface and colour palette coming together to create a coherent look to convey trust in what is often a trustless space.
Luckily for you, our branding team have worked with DeFi protocols, blockchain games, metaverse projects and more. We’re able to combine our blockchain passion with our brand expertise to craft successful brands in the web3 space.
03
Rollout
We won’t just create a logo and send you on your way. At Avark, we’re proud that many of our clients’ projects are the start of a long-term partnership.
Once we’ve created your new brand, our branding team will be happy to work with you on shouting about it. Whether you need social media graphics or real-world assets to display at hackathons, we’ll help you roll your brand out to the world.
Branding case studies
DeFi protocols, blockchain games, metaverse projects and more
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Branding Testimonials
We don’t just present ideas or build products ‘for’ clients. We work ‘with’ you to guide and deliver aspirations and exceed expectations.
You’re always a bit hesitant when working with a new partner, but straight away the team at Avark put us at ease. They were very professional and obviously knew exactly what they were doing in terms of web3 development.
Richard Simpson
Launchpool - CEO
Avark is our go-to resource for everything branding and design. If you are looking for a talented and responsive agency that understands the blockchain world, look no further.
Christian Dittmeier
Evaluate Market - Co-Founder
Working with Avark has streamlined our design tremendously. Avark goes beyond design and actually takes the time to learn the goals and needs of your project. This has translated directly into innovative designs and intuitive features for our platform that we would have never imagined by ourselves.
Shimon Newman
Ratio Finance - Core Contributor
Q/A
Branding Questions?
Ready to design your new web3 brand? Let’s talk!
Choose a time to jump on a call with us for a free branding consultation.